Logo Spotlight – Taiama

This week’s spotlight is on Taiama, designed by Roger Oddone.

Logo Design Taiama

Taiama is the name of a bird that flies low over the water surface with the lower part of the beak skimming the water foraging for fish. The shapes and colors of the bird served as inspiration for the stylized symbol of Taiama.

The typeface was based on circular forms that follow the same visual language of the symbol.



You can view the whole project here. For more of Roger Oddone’s work, here’s the link.


  • July 21st, 2011 /

2 Comments to “Logo Spotlight – Taiama”

  1. Muneeb Ahmad says:

    Another fantastic logo. Its amazing to see designers take inspiration from such an array of things.

  2. Grace Oris says:

    Totally agree, and the execution is brilliant too.

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