Choose Clients Wisely

I’m halfway through David Airey’s latest book, Work for Money, Design for Love and learning a lot. Chapter 14 is on choosing clients where he says,
“We have only so many hours we can devote to our profession, and working with the wrong people means you don’t have time for more enjoyable and potentially more profitable jobs.”
There’s this and more. The book is full of practical advice and there’s a lot to learn from the experiences of other designers. If you’re serious about succeeding in the design business, I suggest you buy the book.
What’s your focus?

What you think you need to do today:
- find/pitch new clients
- update your portfolio
- create your own website
- start a blog
- create designs to sell for passive income
- start a personal project
- learn a new skill
- write/record a tutorial
…
What you really need to do:
- pick one and focus on it for a day, a week, a month or how ever long it takes.
Finish that then focus on the next. This doesn’t mean neglecting the rest, just putting them in the background and knowing that your focus at the moment is on that one thing. You’ll get more done, feel more accomplished and your creativity level stays high.
Leave the multi-tasking to moms!
Time Management for Designers

We designers spend most of our time on the computer and have lots of distractions to keep up with. Interesting stuff is only a click away. It’s even harder for those of us who work at home. » »


