Design has its own dos and don’ts but there are always fresh ways to do things. We probably just haven’t tried it yet.
Here’s a video of some awesome guitar-playing. It’s definitely not how one learns to play a guitar and it’s not even “correct”. If you started learning to play the guitar this way, bizarre fingering and all (more like playing the piano), someone passing by would say “that’s not how to do it, let me show you” and he proceeds to teach you the “right” way. But watch and listen to the beauty of “wrong” playing. » »
Ever seen the like? Nagai Hideyuki is a Japanese artist with some serious talent. See for yourself:
You can be the cheapest logo designer on the internet and attract a lot of clients with this strategy. Of course it can work, at least up to a certain point. Because tomorrow, someone else will be cheaper. What would you do then, charge less?
A smarter way to go about it would be to charge what you’re worth and be “more” to your clients. More preferable to the next designer because you listen, you understand, you put yourself in their shoes, your designs are your best work. Your clients are comfortable working with you and enjoy the design process.
And they will come back to you with another project. They will also tell their friends about you. Not because of something they can measure like a dollar amount but for something intangible but has a greater impact.